Built exclusively for GoHighLevel agencies
Founding Agency Program · First 20 agencies

Stop Paying Platform Fees Per SMS Message.

Flat-rate, SIM-based SMS infrastructure built for GoHighLevel agency owners. Keep texting inside GHL, use real mobile numbers, and create a recurring revenue opportunity you can package for your clients.

$No per-message platform fees
GBuilt for GHL agencies
#Real mobile numbers
Agency SMS Gateway flow showing a GoHighLevel agency connecting through ASG to Android and SIM-based messaging for multiple client accounts, with a reseller recurring-revenue path.
One agency connection. Real SIM-based messaging. A service you can package for your clients.
Flat-rate plansPredictable monthly platform cost
Agency-only focusBuilt around multi-client GHL use
Android + SIMReal mobile-number transport
Reseller-friendlyCreate a new recurring offer
Why Agency SMS Gateway

A better SMS model for agency economics.

You already know the cost and friction of usage-based messaging. ASG gives you a predictable platform layer designed around the way GHL agencies actually deploy and resell services.

$

Predictable Monthly Pricing

One clear platform price by connected Android device, with no per-message ASG platform charges.

Agency-Ready Deployment

Built for agencies managing multiple client locations, devices, workflows, and conversations.

Real Android + SIM Messaging

Send and receive SMS through real mobile numbers while keeping the working experience inside GHL.

A New Reseller Revenue Stream

Bundle managed SMS infrastructure into your client offer and create predictable recurring margin.

How it works

Simple infrastructure. Familiar workflow.

Your agency keeps working in GoHighLevel. Agency SMS Gateway connects the transport layer behind the scenes.

GHL
Your AgencyWorkflows & Conversations
ASG
Agency SMS GatewayManaged connection layer
Android DeviceDedicated gateway device
SIM
Mobile NumberCarrier-connected SIM
•••
CustomerTwo-way SMS conversation
Built-in agency toolkit

More than a gateway.

ASG adds automation, engagement, deliverability, and developer tools around the Android + SIM transport layer so your agency can create a more valuable client offer.

AI

AI Auto-Reply + Knowledge Base

Bring your own OpenAI key and add AI-assisted responses backed by your knowledge content.

Campaigns + Automated Drips

Schedule outreach and build multi-step SMS sequences for follow-up, reminders, and nurture.

Missed-Call Text-Back

Turn missed calls into immediate SMS follow-up opportunities where your deployment supports the workflow.

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Keyword + Variable Capture

Use keyword data collection and custom variables to create more useful client interactions.

Tracked Links + Live Activity

Shorten links, track clicks, and monitor messaging activity for clearer campaign visibility.

API

API + Webhooks

Extend the platform with REST API access, webhooks, and phone-verification workflows.

Agency margin opportunity

Turn SMS infrastructure into recurring revenue.

You choose what to charge your clients. Here is one simple example using the 5-device Agency plan and a suggested client price of $79 per month per deployment.

Illustrative example: assumes one gateway device per client deployment. Device, carrier, tax, payment-processing, and support costs are not included.

See the Agency Model →
Your ASG monthly cost$79/moAgency plan · up to 5 devices
What you charge each client$79/moIllustrative agency retail price
5 clients × $79$395monthly client revenue
ASG plan$79monthly platform cost
=
Illustrative platform gross margin$316/mobefore other costs
Launch pricing

Simple plans. Full feature set.

Every plan includes the core ASG automation toolkit. You scale by connected Android devices and support level — not by unlocking basic features.

Starter
$39/mo
1 device
  • GHL workflows + Conversations
  • AI auto-reply + knowledge base
  • Campaigns + automated drips
  • Warm-up + opt-out tools
  • Agency support
Get Started
Agency Pro
$119/mo
Up to 10 devices
  • GHL workflows + Conversations
  • AI + campaigns + drip sequences
  • Tracking + message-variation tools
  • OTP API + API/webhooks
  • Priority support
Get Started
Scale
$159/mo
Up to 20 devices
  • GHL workflows + Conversations
  • AI + campaigns + drip sequences
  • Tracking + developer tools
  • 2FA + encrypted platform
  • Dedicated support
Get Started
Core automation features are included across every plan.
The cards highlight different tools for readability; visit Pricing for the full plan matrix and exact inclusions.
Compare Features
🎁 Founding Agency Pricing
First 20 agencies · price stays locked while continuously subscribed.
$291 device
$595 devices
$8910 devices
$12920 devices
Built for agencies, not local businesses

We speak your language.

Locations, workflows, Conversations, client packaging, margins, device fleets, and support. The product is positioned for people who already understand GHL and want a better infrastructure option.

Multi-Client Management

Structure SMS infrastructure around the way your agency manages client accounts.

GHL-Centered Workflows

Keep your team's operating experience focused inside the CRM you already use.

Create More Recurring Revenue

Package managed SMS as a value-added service clients can understand and pay for.

Full agency messaging toolkit

More built-in tools on every plan.

The core platform goes beyond basic send-and-receive SMS. Agencies get a deeper toolset for automation, client management, tracking, safety, and integrations.

REST APISend, track status, and connect custom systems.
WebhooksReceive delivery events and inbound-message notifications.
Auto Link ShorteningShorten long links and track clicks.
Message TemplatesReuse campaign copy with dynamic variables.
Contact ManagementOrganize contacts with groups, tags, and CSV import.
Scheduled CampaignsPlan SMS campaigns for a future send time.
Keyword Data CollectionCollect structured replies and save useful contact data.
Drip SequencesRun multi-step SMS follow-up with delays and triggers.
Custom VariablesCreate reusable fields for personalization and automation.
Opt-Out Rate ProtectionBuilt-in safeguards help pause risky sending patterns.
Dual-SIM SupportSelect supported SIM resources on compatible devices.
AES-256-GCM EncryptionEncrypted communication between the device and platform.
Agency Client AccessSeparate client logins/sub-accounts where your plan supports them.
Knowledge BaseUse uploaded business content to support AI-assisted replies.
White-Label ReadyAgency-branded client experience for supported deployments.
Planning tool

Model the numbers before you deploy.

Use the ASG ROI Calculator to compare a usage-based SMS model with a flat ASG device tier and estimate reseller margin.

Open ROI Calculator →
Customer support

Branded documentation and troubleshooting.

Use the ASG Help Center for device setup, GHL integration, campaign tools, compliance basics, and common fixes.

Visit Help Center →
Ready to explore it?

Join the Founding Agency Program.

Tell us about your GHL agency, current SMS setup, and how many devices you expect to deploy.

Request Founding Access →